Building a Culture with Purpose

The pandemic is changing how we work and firms must find ways to improve work for the future in order to ultimately build stronger and more effective corporate cultures.

In this GrowthTV video, Aaron Hurst, co-founder and CEO of peer coaching platform provider Imperative, discusses where business leaders should focus if they want to build a better culture (00:50), what the data shows about the role of relationships in corporate culture (3:00), and offers advice for companies that are grappling with how to create an environment that’s fulfilling for employees (5:57).